Software company autoRetouch has debuted a new software feature that promises to reduce hours of post-production time down to seconds. Automating what is called a “ghost mannequin” photo, the software quickly creates composite images for use in e-commerce.
A Ghost Mannequin image is a photo with a sort of “hollow man” look to it. Ghost Mannequins display the form of clothing on a body without the body actually needing to be shown wearing them. These images are usually created by taking a photo of the clothes being worn from the front and then compositing that image with a separate photo taken of the clothing inside-out, with the label facing the camera. The result is a floating garment that according to autoRetouch makes up about 25% of the fashion retail image market.
An industry first, autoRetouch’s patent-pending Ghost Mannequin AI component will allow you to upload two images of the same product (product and inlay shot), automate the removal of physical bodies while retaining the shape for a completely transparent figure, and merge the two shots seamlessly.
“The ghost mannequin feature offers automation of complex editing that was never before possible, across any platform, without any significant amount of manual effort,” the company says.
The entire process is browser-based and can be tested on the company’s website right now. If you are the kind of photographer that is responsible for the high-volume, burn-and-turn style production that many clothing brands currently demand, this software stands to save you a ton of time and money if it works like autoRetouch promises.
The ghost mannequin auto edit option is one of a few artificial intelligence-powered features autoRetouch offers. The company also advertises fast background removal and basic automatic skin retouching specifically aimed at the fashion e-commerce market.
The Ghost Mannequin feature is currently available as a demo on autoRetouch.com and will become generally available in early 2021. The company charges a quite affordable $0.10 per-image and doesn’t require a subscription.
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